2009 New York - Dog-Friendly Honda Element Concept

It seems like Honda didn’t have much planned for the 2009 New York Auto Show. However, they made a point to be notice with their new Dog-Friendly Honda Element Concept of which a production version will arrive this fall. Why is Honda even catering to this market?

After doing some research, Honda found out that “39 percent of all households own at least one dog with an estimated total U.S. dog population of 74.8 million. All pet purchases and related products and services comprise an estimated total market value of more than $43 billion (2008 est.).”

The Dog Friendly Element comes with features such as a cushion pet bed in the cargo area, a second row and cargo area pet restraint system, a 12V DC rear ventilation fan, all-season rubber floor mats with a toy bone pattern, spill-resistant water bowl and Dog Friendly exterior emblems.

So if your life revolves around your dog, make sure to check out the Dog-Friendly Element - we’re just going to move on with the rest of the 2009 New York Auto Show.

2009 New York - Dog-Friendly Honda Element Concept | Slide on Flickr

Courtesy : egmcartech